Business Dashboard Reporting for Marketing Companies

GI Solutions Group is a rapidly evolving marketing support services group with three divisions covering direct mail production, database marketing and print production and procurement.
 

Business Challenge

GI Solutions identified the need to improve the monitoring of all aspects of business operational activity  which had become difficult through business acquisitions, the creation of new divisions and the use of various legacy systems.  Managers had an urgent requirement to be able to gain real-time access to key operational and financial data in a way that  was easy to assimilate and to act upon. 

Active Dashboards Solution

GI identified Active Dashboards as providing a cost-effective solution that solved all the management information challenges.  The initial focus was on monitoring order intake and sales enquiries with this information displayed graphically on-screen against target and showing performance trends over time.  

Outcome

The way in which sales and customer service teams respond to orders has been transformed, as a direct result of seeing data displayed more clearly in Active Dashboards.

The capability of Active Dashboards to work with data from a variety of systems, both proprietary and bespoke, has been a key strength and Active Dashboards are now being taken into the production environment.  Plasma screens on the production floor will show performance against KPIs in real-time.

Benefits Active Dashboards provides to GI Solutions:

• Rapid return on investment through productivity  and efficiency gains.
• Faster response to issues with dashboards providing an 'early warning system'.
• Higher service levels through better response to clearly displayed data.
• Improved information sharing with data from different systems displayed in a standard format. 
• Reduced carbon footprint eliminating the need for thousands of printed reports.

To discover how Dynistics could save time and money in your business take a closer look at our Active Dashboard product today or call our Technical Sales team on +44 (0)121 506 9072.